2.How did MIDORI get its name and history?

How did MIDORI get its name?

MIDORI is Japanese for "green." It’s not Spanish, not Italian — just Japanese.

"MIDORI" is not just any green, though. The dictionary definition is "verdant, green, emerald," as in verdant nature, the green of fresh fruit — or the glittering emerald of a bottle of MIDORI.
One more definition of MIDORI, not in the dictionary:

Fun and good times with friends!

History

They’ve been around since 1899 — and by now they really know what they’re doing.

In 1971, when the International Bartenders Association held its International Cocktail Championships in Tokyo,
US delegates raved about the melon liqueur they sampled at the Suntory plant.
Taking a hint, Suntory spent seven years developing a new melon liqueur for the international market — MIDORI.

In 1978 MIDORI made its US debut at Studio 54, the hottest New York nightclub, with John Travolta in the crowd.
The same year, MIDORI was a key ingredient in The Universe, a cocktail that won first prize at the US Bartender Guild's annual championship.
After this fast start, MIDORI kept winning prizes and fans on every continent.

Born in Japan and made fabulous in New York, MIDORI is enjoyed today in more than thirty countries.

Click here for more information of MIDORI's history

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